You’ve seen the headlines. You’ve heard the stories. Maybe you’ve even fielded a few panicked calls yourself.
Ransomware is spiking again in 2025 and this time, the attacks are faster, more targeted, and designed to hit where it hurts most: your clients’ backups.
As an MSP, you sit squarely between rising cyberthreats and the businesses counting on you to keep them running. You’re expected to prevent disaster, recover quickly if it strikes, and do it all while staying cost-efficient and secure. But here’s the problem: not all backup solutions are built for the level of risk we’re seeing today.
In a world where ransomware now targets backups directly, “set it and forget it” doesn’t cut it anymore.
Fortunately, the right tools do exist and with the right partner, you don’t need to manage it all on your own.
Why Ransomware Is a Bigger Threat in 2025
Today’s attacks are actively seeking out backup environments and rendering them useless before the ransom note even hits the screen. Cybercriminals know that if they can wipe out recovery options, they gain maximum leverage.
For MSPs, this shift has changed the stakes entirely.
Many traditional backup solutions weren’t designed for this kind of threat. Without immutability, segmentation, and rapid recovery capabilities, backups can be just as vulnerable as the data they’re meant to protect. And when clients can’t restore critical systems, the blame doesn’t fall on the attacker — it falls on you.
It only takes one breach to lose a client’s trust and potentially their business.
Take, for example, a mid-sized law firm that suffered an attack in February. Their data was encrypted, and their backups, stored on the same network, were compromised. Their MSP had to admit there was no viable recovery option. The firm was offline for 10 days. The damages? Over $100,000 in lost productivity, legal fees, and reputation fallout. The client ultimately walked.
As an MSP, you are your clients’ first line of defense. If ransomware finds a gap in your strategy, they’re the ones who pay for it and you’re the one who has to answer for it.
This Is Where Veeam Comes In
When ransomware hits, backups are a lifeline.
But not all backup tools are built to withstand modern threats. That’s where Veeam stands apart. Veeam is a ransomware recovery platform designed for speed, resilience, and security. It helps MSPs deliver peace of mind when their clients need it most.
Here’s how Veeam protects your clients from the threats that legacy systems miss:
- Immutable Backups
Backups are stored in a way that prevents alteration or deletion even by ransomware. - Air-Gapped and Off-Site Storage
Isolates backups from your client’s primary systems to protect against lateral attacks. - Instant Recovery
Restore full systems, VMs, or individual files in minutes, not days. - Built-in Ransomware Detection
Proactive monitoring tools help identify suspicious activity and allow for faster response. - Multi-Layered Protection
Encryption, role-based access, and recovery testing make sure your client’s data is recoverable and secure.
Cloudsmart + Veeam: Backup-as-a-Service Built for MSPs
As powerful as Veeam is, many MSPs don’t have the time, infrastructure, or internal resources to implement and manage it. That’s where Cloudsmart comes in.
We offer Veeam-as-a-Service, a flexible solution built specifically for MSPs who need to deliver reliable, secure, and fast recovery for their clients without adding more complexity to their own operations.
When you partner with Cloudsmart, you get:
- A Flexible Veeam Environment
We handle configuration, updates, monitoring, and testing — you stay focused on your clients. - No Long-Term Contracts
Our pay-as-you-go model gives you flexibility as you scale your services. - Secure Private Cloud Hosting
Your clients’ data stays off the public cloud — in a secure, U.S.-based private infrastructure. - MSP-Focused Support
Our engineers understand your world. We act as your silent partner, supporting your success behind the scenes. - Compliance-Ready Backups
Meet client needs across industries with HIPAA, CMMC, FTC Safeguards Rule, and more.
With Cloudsmart, you don’t need to build and maintain your own backup infrastructure, you can just plug into one that’s already proven, protected, and purpose-built for today’s threat landscape.
Is It Worth the Investment? Here’s What You Gain
Let’s be honest: offering better backup and recovery isn’t just about protection. It’s also a smart business decision.
Here’s what you gain:
- Time Savings
No more worrying about patching, monitoring, or testing backup systems — it’s all handled. - Cost Efficiency
With pay-as-you-go pricing and no surprise cloud bills, you can predict margins and scale with confidence. - Risk Reduction
Fewer recovery disasters. Fewer client emergencies. Less blame when something goes wrong. - Stronger Client Retention
Clients stick with providers who prevent problems, not just fix them. Reliable backup builds trust. - Revenue Opportunity
Backup and DR services are one of the easiest and most valuable upsells MSPs can offer , especially when you can demonstrate the difference between “just backups” and true recovery.
If your clients knew how vulnerable they really were, they’d be asking for this already. By leading the conversation and offering a modern solution, you’re positioning yourself as a strategic partner, not just a service provider.
Let’s Strengthen Your Ransomware Defense Today
The rise in ransomware isn’t slowing down — and the worst time to find out your client’s backups don’t work is after they’ve been attacked.
With Cloudsmart’s Veeam-as-a-Service, you can offer enterprise-grade protection without building it all from scratch. Your clients get the speed, security, and resilience they need and you get peace of mind knowing you’re covered.
Whether you’re looking to:
- Upgrade your existing backup solution
- Offer disaster recovery as a service (DRaaS)
- Or simply protect your clients from today’s threats. We’re ready to help.
Ready to talk strategy?
Let’s schedule a quick discovery call and walk through how Cloudsmart can support your team.